Cases

Full sail ahead!

A brand new website and booking system for the world’s leading boat rental brand
Yachting

Client

Yachting.com

Services Involved

UX & Design
Customer search engine
Third-party integrations

Technologies Involved

Kentico
Salesforce Sales Cloud
IBM Marketing Cloud
ElasticSearch

Overview

Improved automation leads to increased efficiency and bookings

Yacthing website

With over 12,000 boats in its portfolio, Yachting.com is the world’s leading boat booking website, serving its loyal customers with personal service, advice and recommendations for over 25 years. With the aim of reducing operational costs and increasing bookings, Actum redesigned their website and automization process, as well as building a new self-service zone that helped the brand sail ahead of the competition.

Yacthing website
“I’m delighted with Actum’s work on Yachting.com. The beautiful design and large number of integrations were all completed with professionalism and knowledge. Thank you Actum for your excellent creative and productive skills.”
Lukas Safarik, COO of Yachting.com 

12,000

The amount of boats in the Yachting.com portfolio

+62%

Increase in annual bookings

+97%

Reduction in time required for order processing

28%

Reduction in operational costs

95%

Improvement in page load time

41%
Increase in traffic from overseas countries

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