Helping digitalise SIKO koupelny

Challenges

In 2019, SIKO took the decision to completely revamp their e-shop, migrating away from Sitecore and instead opting to use several SAP-based technologies.

During development, SIKO were severely let down by the partners they'd trusted to manage the process, leaving them with a barely functional website.

It was during this difficult time that SIKO and ACTUM Digital created a strong partnership that would see the creation of a new e-commerce site and a revamping of SIKO’s approach to software development.

Goals

SIKO had a clear vision of what they were looking to achieve by working with ACTUM Digital.

Firstly, SIKO wanted to stabilize the website and get on par with former solution. Once completed a managed development roadmap had to be established to satisfy the needs of the customers on B2C websites in 3 countries.

Furthermore, the need for hyperpersnalized communication led to implementation of Bloomreach Engagement platform.

Finally, SIKO aimed to future-proof their operations so that they could avoid finding themselves in similar situations further down the line.

Results

In three years of co-operation, SIKO has been able to:

Completely revamp every aspect of their online operation, including UX, web analytics and SEO whilst also automating marketing activities using Bloomreach DXP.

Re-establish a high degree of confidence and trust in the technology they rely on across the organisation.

Support their expansion into the Hungarian market with a fully internal development and support team sourced by ACTUM Digital.

50%

YOY revenue growth of the e-shop in 2020

20%

Share of the e-shop in total retail sales of bathrooms

2 years

of successful continuous development to deliver business goals